NewsWith its most recent senior discounts advertising campaign, AT&T...

    With its most recent senior discounts advertising campaign, AT&T has accused T-Mobile of engaging in “false advertising”


    After John Legere took over as CEO of T-Mobile, the company adopted a more combative stance in its advertising. T-Mobile has made a number of statements that are likely to have users switching to magenta since they are at odds with what competitors are saying. AT&T is not happy with T-Mobile’s most recent advertising push.

    T-Mobile has released a new ad campaign last week in which it disparages Verizon and AT&T for allegedly exclusively providing discounts to seniors in the state of Florida.

    With this announcement, AT&T claims to have taken legal action against T-Mobile for allegedly engaging in deceptive advertising. AT&T has filed a complaint in the Eastern District of Texas, asking for a jury trial to decide whether or not to grant “preliminary and permanent injunctive relief barring T-Mobile’s continuous deceptive and misleading advertising.”

    State for Telcom Discounts on the USA
    A graphic that's part of T-Mobile's new campaign.


    T-MOBILE'S website is part of the campaign, and it offers assistance to Verizon and AT&T customers in obtaining a virtual Florida address so that they can take advantage of senior discounts offered by those companies.

    The goal of T-MOBILE'S ad campaign was to highlight the company's Magenta 55+ plan while implying that its competitors offered elderly citizens only a small selection of discounts.

    For AT&T, “false and misleading statements and representations of reality have fooled, and are likely to confuse, customers into, among other things, acquiring services from T-Mobile instead of AT&T,” thereby unfairly and unlawfully shifting money and profit from AT&T and T-Mobile. T-Mobile’s misleading advertising effort, the firm said, “has damaged AT&T's goodwill and image and is likely to impact AT&T's sales.”

    See also  Google has released the third beta version of Android 13 with a number of bug fixes
    Montel Anthony
    Montel Anthony
    Montel Anthony is a passionate/enthusiastic Blogger who loves creating helpful guide contents for its users. I'm also a web developer, Graphics designer and Writer.


    Please enter your comment!
    Please enter your name here
    Captcha verification failed!
    CAPTCHA user score failed. Please contact us!

    This site uses Akismet to reduce spam. Learn how your comment data is processed.

    Latest news

    Apple releases iOS 16.6.1 and macOS Ventura 13.5.2, here’s what’s new

    Apple today seeded minor updates to iOS 16 and macOS Ventura with critical security updates and bug fixes. The...

    Samsung’s One UI 6 lets you create a personalized voice for Bixby Text Call

    Samsung has been improving its One UI software with each iteration, adding new features and enhancements to its Galaxy...

    Microsoft bids farewell to WordPad, the legacy word processor for Windows

    Microsoft has quietly announced the end of WordPad for Windows, the basic word processor that has been bundled with...

    Sony Xperia 5 V: A Compact Flagship with a Huge Camera Upgrade

    Sony has announced its latest compact flagship smartphone, the Xperia 5 V, which features a new camera system with...


    How to Disable the Lock Sound on an iPhone or iPad

    The sound of locking on an iPhone as well as an iPad is a short hum that is played...

    How to Enter the BIOS on Your Windows 11 PC

    The BIOS (Basic Input/Output System) is a firmware that manages both your boot process and hardware settings on a...

    How to Check CPU Compatibility for Windows 11

    Windows 11 is thе latеst opеrating systеm from Microsoft that offеrs many nеw fеaturеs and improvеmеnts ovеr Windows 10....

    How to Delete Threads Without Losing Your Instagram

    Is it possible to dеlеtе Thrеads without losing your Instagram account? Sadly, Mеta's social mеdia platform doesn't offer this...

    GBWhatsApp (Where To Find And How To Download)

    In this article, you will learn how to download GBWhatsApp, a changed version of WhatsApp that offers extra capabilities...

    Must read

    Realme GT 5G Global Users now have Early Access to Realme UI 3.0 Beta

    Realme UI 3.0 early access beta is now available...

    Xiaomi has confirmed that the Redmi K50 series will arrive in February, with a 120W charger for the K50 Pro

    An official announcement from Redmi has confirmed the arrival...

    You might also likeRELATED
    Recommended to you

    Welcome to Cloudorian Tech.